Opening by Altarea of its connected regional shopping mall, Qwartz
As part of its partnership with Altarea Cogedim, Openfield is developing a Business Intelligence and Client Relationship Management solution within Qwartz, the first connected regional shopping mall operated by the group in Villeneuve-la-Garenne (Grand Paris, France).
Using Openfield’s strategic and innovative solution, the mall’s managers have an additional and real-time key to understanding customer journeys and improving decision-making in the everyday management of the mall.
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