openfield présent à la paris retail week 2017

Openfield attend to the Paris Retail Week

After two first editions, Paris Retail Week returns to the Porte de Versailles.
Paris Retail Week is a unique opportunity to attend high-level conferences free of charge, giving the opportunity to speak to renowned French and international experts. In all, there are nearly 250 sessions with 350 top speakers that are open access during the 3 days.
The event will bring together E-Commerce Paris, the biggest cross-channel event in Europe, and Digital (in) Store, the premium event dedicated to point-of-sale digitalization and distribution.

Openfield will be present at Paris Retail Week

Openfield will participate in a round table of the Mobile Marketing Association of France (MMA) of which it is a member.
A round table on the place of the mobile in the heart of the shops.

Cécile Hullin, our Marketing & Consulting Director, will participates to this table alongside:

Matthieu Daguenet, CEO & Co-founder of Vectaury
Benoit Grouchko, CEO of Teemo (formerly Databerries)
Patrick Chatanay CEO of Ezeeworld

What place for mobiles in the heart of the shops?

  • Outdoor Interactions: How to Break Consumers?
  • Interactions in-Door: What role for the merchant?
  • Mobile payment: what role for the merchant?

This year’s theme is live retail, which will be tackled in its various aspects through plenaries and Keynotes.

During 3 days, 30 000 professional visitors will have the opportunity to talk with 600 exhibitors present through business meetings and speed business dating. Paris Retail Week will also be punctuaded by high points such as the preview presentation of Fevad’s e-commerce figures, or the 10 Paris Retail Award, which reward the most relevant innovations in the market sector.


Paris Retail Week 2017 will be present solutions, services and products to professionals in the sector in search of innovative providers in IT for commerce, payment solutions, marketing, data, and costumer relations, logistics, e-logistics and point of sale digitalisation.

PRW programs

Discover the program of the MMA sessions.
The program of conferences and keynotes of Paris Retail Week, here.

Find us on our Twitter account @Openfieldlive or follow our #OpenfieldLive newsfeed.

Practical information
: Paris Retail Week is held from september 19th to september 21th 2017 in the Pavillon 7.3 of Paris Expo at Porte de Versailles in Paris.
Where : Paris Expo Porte de Versailles.

If you need more informations, contact us.